Director, Marketing Services

AtlantiCare

Full Time, Days

Egg Harbor Township, NJ

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AtlantiCare is seeking a marketing professional, who has at least 10 years of experience in advertising and/or managing the marketing of multiple service lines or product brands, to join our team.

Responsibilities:

Lead a team of strategists and specialists in designing and executing annual integrated marketing and communications plans for the overall AtlantiCare organization and individual business units/teams.
Work closely with AVP of Marketing & Communications to keep plans connected to organizational priorities.
Will be the primary point of contact for priority internal service line clients, as well as cultivating and owning relationships with AVP-level executives.
Strategize planning cycle with internal service line clients; schedule and lead regular meetings with them throughout the year.
Work closely with Marketing and Communications team, along with agency partners, to build highly effective, comprehensive, data-driven plans for AtlantiCare service line clients.
Lead the team responsible for the execution of strategies and tactics; provide direction and approvals to direct reports to ensure that team members responsible for execution of the work can move forward.
Deliver work on time and on budget; hold individual team members accountable for their pieces of the overarching plan.
Provide ongoing reporting to clients and demonstrate ROI for campaigns and tactics.
Supervise other marketing and communication employees as assigned, and ensure execution of specific marketing tactics to support plans.
Supervise vendors contracted to provide marketing services.
Support organizational goals by providing quality customer service, participating in performance improvement efforts, and demonstrating a commitment to teamwork and cooperation.

Requirements:

Bachelor’s degree in business, marketing or related field.
MBA preferred.
10 years’ experience in advertising and/or managing the marketing of multiple service lines or product brands.
Healthcare experience preferred.
Valid driver’s license and insurability through AtlantiCare Fleet Policy and provisions.
Knowledge of strategic planning initiatives.
Knowledge of marketing processes/operations, including experience working with advertising and media agencies.
Strong project management, interpersonal, writing, organizational, communication and presentation skills.
Proficiency with computer applications.
Supervisory experience.
Public relations experience preferred.

About AtlantiCare

AtlantiCare is southeastern New Jersey’s largest employer. With approximately 5,700 employees and 900 physicians, AtlantiCare serves the southeastern New Jersey community in nearly 90 locations. AtlantiCare is proud to be one of a handful of healthcare providers in the United States who have received the Malcolm Baldrige National Quality Award (awarded to organizations that demonstrate quality and performance excellence) and have attained status as a Magnet^®-designated hospital.

At AtlantiCare, you are more than an employee — you’re one of nearly 5,700 partners in a mission to build healthy communities in southeastern New Jersey. Whether you’re a nurse caring for patients, a cook preparing food or a technician servicing computers, everyone plays an important role. Come join the region’s healthcare leader — an organization known for medical innovation and performance excellence.

AtlantiCare is a great place to work, with excellent benefits and real opportunities for career growth. In fact, 94 percent of our employees say they would recommend working at AtlantiCare to friends or family.

We are closer than you think! Easy drive down the Atlantic City Expressway, 206 or Garden State Parkway with no traffic! 45-minute drive from Philadelphia, and 45 minutes south of Toms River and Medford.

Join AtlantiCare. And make a contribution that could change healthcare.

Inspire. Dream. Achieve.

Equal Opportunity Employer. M/F/D/V